Ads Analytics (AA)

Ads Grading

Seeking the best kind of visual, CTA or copy for your audience? Use Alive Ads Grading System, upload your ad and we will analyse it by comparing your ads with hundreds of great performing ads that are shown to similar audiences. Need inspiration? Then look at Alive Ads Gallery:

Heatmap Grading

  • o Do you want to know what part of your ads or landing page that attracts your audience’s attention the most?
  • o Do you want to do an experiment with a new visual but afraid to ruin an already well-performing campaign and waste your marketing budget?

By using Clicks Heatmap Analysis we can see the most engaging part of ads according to the target audience. This will enhance your decisions across the optimum design and visual needs to be implemented, along with conducting refined A/B Testing and data audiences, removing any subjective assumptions.

Budget-to-Performance Forecasting

Every marketer wants to know how efficient and effective their campaigns are. They want to know the ROI from every ad campaign dollar spent with precision. Alive Ads Analytics provides precision ROAS (Return on Ad Spend) information by combining and analysing information from its Ads Grading System and Click Heatmap Tracking, with the help of AI and machine learning.

Our pre-campaign forecasting tool is very powerful because it helps provide a 360-degree view to the marketer, before executing a campaign and in managing their expectation. The forecast will be more accurate as the campaign progresses based on real data feeds and metrics like impressions, CTR and conversion rate. It will provide insights and recommendations based on the analysis on what needs to be improved across each campaign.

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